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Discover the destinations travellers want most right now, from Costa Rica to Australia, and explore the journeys shaping travel today.

Travel trends reveal something fascinating about how people explore the world. While certain destinations remain enduring classics, others quietly rise in popularity as travellers look for new ways to experience culture, nature and adventure.

One destination that continues to capture the imagination is Japan. Its extraordinary balance of ancient tradition and modern innovation keeps it firmly among the most requested journeys year after year.

Yet beyond the obvious favourite, a new group of destinations is drawing increasing attention from travellers seeking something distinctive in their tailor-made holidays from Hayes & Jarvis. These places offer rich cultural encounters, spectacular landscapes and experiences that feel both immersive and exciting. From vibrant Southeast Asian cities to African wildlife reserves and rainforests alive with biodiversity, these are some of the destinations travellers are most excited about right now.

Vietnam

Few destinations combine energy, beauty and cultural depth quite like Vietnam.

In the north, the capital Hanoi offers a captivating introduction, where colonial architecture, lively markets and street food stalls create a city that is both historic and dynamic. A short journey away, the emerald waters and limestone islands of Ha Long Bay form one of Southeast Asia’s most iconic landscapes.

Further south, the lantern-lit streets of Hoi An invite leisurely exploration, while the countryside reveals rice terraces, fishing villages and river life that has changed little for generations. Throughout the country, food plays a central role in the experience, from fragrant bowls of pho to vibrant local markets that showcase Vietnam’s remarkable culinary traditions.

South Africa

Few destinations offer as much variety in a single journey as South Africa.

The cosmopolitan city of Cape Town provides an unforgettable starting point, framed by the dramatic silhouette of Table Mountain and surrounded by beautiful coastline. Nearby, the rolling vineyards of the Cape Winelands offer world-class wines and striking scenery.

For many travellers, however, the highlight is a safari in Kruger National Park, where game drives reveal lions, elephants, leopards and countless other species in their natural habitat. South Africa’s remarkable diversity means a journey here can include vibrant cities, wildlife encounters, dramatic coastlines and culinary discoveries all in one trip.

Costa Rica

Nature takes centre stage in Costa Rica, one of the world’s most biodiverse destinations.

Volcanic landscapes dominate the interior, where the towering cone of Arenal Volcano rises above rainforest and thermal springs. In the highlands, the misty forests of Monteverde Cloud Forest Reserve are home to remarkable wildlife, from colourful birds to elusive jungle mammals.

Along the coast, golden beaches and lush jungle meet the Pacific Ocean, creating ideal settings for relaxation after days spent exploring nature. Costa Rica’s strong commitment to conservation ensures that these landscapes remain protected, making the country a favourite for travellers who want to experience the natural world up close.

Botswana

For travellers seeking one of Africa’s most exclusive and pristine safari experiences, Botswana stands apart.

At the heart of the country lies the extraordinary Okavango Delta, where seasonal floodwaters transform the desert into a maze of lagoons, islands and wildlife-rich floodplains. Exploring by traditional mokoro canoe or on guided safari drives reveals elephants, hippos and an astonishing variety of birdlife.In the north, Chobe National Park is famous for its immense elephant populations and riverfront landscapes that attract wildlife throughout the year. Botswana’s low-impact approach to tourism keeps visitor numbers limited, creating an experience that feels both intimate and deeply connected to the natural world.

Australia

Few countries match the scale and diversity of Australia.

In Sydney, iconic landmarks like the Sydney Opera House and the sweeping harbour create one of the world’s most recognisable cityscapes. Offshore, the vibrant ecosystems of the Great Barrier Reef offer unforgettable marine encounters.

Further inland, the vast red landscapes of Uluru provide a powerful connection to Australia’s ancient geology and Indigenous culture. Along the southern coast, scenic drives such as the Great Ocean Road reveal dramatic cliffs and limestone formations rising from the sea.

From cosmopolitan cities to remote wilderness, Australia offers an extraordinary range of experiences within a single destination.

Plan Your Next Journey

Choosing where to travel next is part inspiration and part imagination. Whether it is the vibrant culture of Vietnam, the sweeping landscapes of South Africa, the wildlife-rich waterways of Botswana, the vast beauty of Australia or the biodiversity of Costa Rica, each destination offers a distinctive way to explore the world.\

With decades of experience crafting tailor-made holidays, Hayes & Jarvis designs journeys that reflect your interests and travel style. After all, the most memorable journeys are not simply about visiting remarkable places. They are about exploring in a way that feels personal, seamless and deeply rewarding. Wherever you dream of going next, we’ll help you discover it in a way that feels entirely your own.

Written by: The Hayes & Jarvis Team

Posted in: Best Of

Australia inspiration


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